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Integrating a social cause into a corporation can be a formidable challenge. In our experience, almost all companies we've come across are involved in social and community programs for all the right reasons. But how they integrate and present their charitable activities can present a challenge.
This is the story of a company that changed that. Allan Financial set out to change a few lives, and in the process changed how they thought about social endeavours and how they thought about themselves.
We produced this mini-documentary over approximately two years for Allan Financial in collaboration with PJ Wiese.